At Blink New Media we make it our job to invest in your success.

About Us: ‘high tech but down to earth’.

We like to keep it simple; after all, that’s what all this technology is for, right? It’s supposed to make our lives easier.

At Blink New Media our mission is to ‘make technology work for humans’. There are three principals that lie at the foundation of our promise to make this happen, and to provide the attentive service and quality results each of our clients deserve:

  • We love what we do.
  • We want to be successful.
  • We care about people.

We bring passion and result-driven committment to everything we do, and everything we do is designed to promote the success of our clients.

At Blink New Media we take the time to listen to your needs, so you can meet your peoples needs. We believe quick responsiveness, and a hands-on attention to detail, are essential to ‘good business’ and to assuring that technology works for humans, and not the other way around. We believe that integrity, innovation, and enterprise are a powerful means of promoting a healthy society. At Blink, we make it our job to invest in your success, because we believe your success is our success.

What’s Under the Hood?

As we said, we make technology work for humans, as many humans as possible. Accessibility is the key word among techies that insures the humanization of the web. Through the adoption of the W3C Web Standards » we are driven to design web sites anyone can use, regardless of their device (desktop/laptop/or cell phone), web browser, or even their physical ability.

Accessibility

Accessibilty on the web » is akin to accessibilty in the 3-dimensional world », much like building sloping streetlevel curbs, and waist level doorknobs for people in wheelchairs (eye level for them). There is a proper way to code that facilitates the access of your web site not only for people with motor skills challenges, but also for individuals with hearing and visual impairment. Yes, the web is for blind people too. Believe it or not, by coding for the needs of these individuals we create a more effecient and user friendly experience for every person that visits your web site. Furthermore, such steps make search engines like Google » and Yahoo much more happy, and they will reward your web site by placing it higher in its search queries, a practice commonly known as search engine optimization ».

Web Standards

‘Accessability for all’ is the objective behind the ‘web standards’ movement. Web standards are the coordination of the best web practices among all of the stakeholders and web developers including the larger entities of Google, Microsoft, Mozilla, and Macintosh (just to name a few of the obvious players). Web standards drive the effort to the take the wild-wild-west out of the world wide web. The web can no longer function effectively with each player determining their own gunslinging ways, but rather, we must establish common universal practices that insure the connectivity and effeciancy of our global web experience. Such web conventions will assure that no web site remains an island.

Word to the Wise

There are many ways of coding a web site. Some include programs that will ‘build a web site for you’. Be cautious with these programs because they use a structure and implement ‘bloat code’ » that will make your web site inaccessible for individuals that use other tools like screen readers », or even the greater population of people that use handheld devices » like cellphones to surf the web. Additionally, this bloat code is a ‘pollutant’ that will greatly lower your search engine ranking. Old and outdated methods » of coding are also cuplrits in the world of code bloat; you may need to upgrade your existing web site to assure optimum performance.

The W3C Code Validator » is an empowering tool for web site owners. Use it as tool to check the quality of your web site and the service your web designer is providing.

Please visit the web sites below to learn more about Web Standards & Accessibility:

Here is a short list of web sites for some of our personal heros:

Blink New Media, Web Design, Graphic Design, Branding and Hosting, Eugene, Oregon